WIBR

Radio station in Baton Rouge, Louisiana (1948–2020)

Baton Rouge, Louisiana

Broadcast areaBaton Rouge metropolitan areaFrequency1300 kHzProgrammingFormatDefunct (formerly Sports talk)OwnershipOwner

Cumulus Media
(Radio License Holding CBC, LLC)

Sister stations

KQXL, WRQQ, WEMX, WXOKHistory

First air date

1948; 76 years ago (1948)

Call sign meaning

W I Baton RougeTechnical informationFacility ID61275ClassBPower5,000 watts (day)
1,000 watts (night)

WIBR (1300 AM) was an ESPN Radio affiliated sports talk radio station licensed to Baton Rouge, Louisiana. The station broadcast with power of 5,000 watts day, 1,000 watts night and was owned by Citadel Broadcasting Corporation. Its studios were located downtown and the transmitter tower was in Port Allen, Louisiana.

History

WIBR signed on the air in 1948 as a locally owned Middle of the Road (MOR)/Full service outlet. During the late 1960s and early 1970s, the station was known by its jingles as "WIBR, The Voice of Baton Rouge - We're Playing Your Song". Another jingle stated "The Shack by the Track in Baton Rouge". WIBR will forever be the radio station that connected to the music of the time.

After changing hands and formats in the 1980s and 1990s (including a period broadcasting Sports), the station switched to a news/talk format in 2002.

The talk format ended on November 15, 2005 and was briefly replaced with urban music, until WIBR debuted an African-American oriented "urban talk" format. The station featured a lineup of syndicated talk shows mostly produced by Radio One, including a program hosted by Rev. Al Sharpton.

On February 19, 2007, the station switched to a sports talk format.^[1] In addition to the ESPN Radio programming, the station aired four local sports talk shows The Pressbox Show, with host Jimmy Ott, THE RANT presented by TigerDroppings.com, The Water Boys with Tony King is Funny and Eric Lacassin, and The Coach's Corner with Joe the Pro and Coach Bennett.

WIBR went off the air in August 2012. On January 31, 2020, WIBR's owner requested cancellation of its license,^[2] and the Federal Communications Commission cancelled the station's license on February 4, 2020.

Previous logo

References

^ "High-def hits new low - Greater Baton Rouge Business Report". www.businessreport.com. Archived from the original on 2007-03-06.
^ "Request for Cancellation of License", fcc.gov. January 31, 2020. Retrieved February 7, 2020.